Technology trends in 2022: TOP 7 business Development Areas.
In
2022, companies will face global digitization, the popularization of public
utility business models, and more investment in cloud technology.
In 2022, the main technological trends for business development include new utility business models, global digitization, artificial intelligence development and application, and even the increasing popularity of cloud technology, etc.
Utility
business model
According to Dave Padmos, director of
EY's technology, media, and entertainment, and telecommunications (TMT)
consulting business in the US, traditional sales models will lose relevance in
2022. What I Pay for Products/services will be replaced by the utility business
model depends on actual consumption (based on consumption)
Due
to this approach, everyone will benefit from the business and the customer. The
former will obtain new investments, and the latter will obtain cheaper products
because they only pay for specific consumption and access to the latest
technology.
2022
Utility models are expected to take different forms, depending on time,
quantity, and actual application. Ernst & Young’s 4,444 surveys of 700
technology companies show that most of them are adopting utility business
models. However, only 56% of CEOs believe their marketing team is ready for
digitalization.
Therefore, according to Dave Padmos, next year technology companies will focus on transforming sales and marketing functions, financial planning, analysis, and receipt accounting, and most importantly, reconfiguring (or creating) the digital supply chain.
On
a global scale, commercial companies will reconsider their gon to market
strategy. Therefore, it may shift from the current transactional sales model to
continuous customer relationship management. This shows that the success of
technology companies will be closely related to customer satisfaction with
their products.
Investment growth
in cloud technology
Among
the technology companies surveyed by Ernst & Young at the end of 2018, 60%
of their investments were mostly in the cloud. At the same time, 53% of
respondents said that cloud technology will become the focus of their investment in the next two years.
At the same time, due to COVID19, a large number of employees have turned to
remote work and investment in cloud technology have shown strong growth.
Considering
this trend, the cloud is a major competitor for digital companies. Therefore, the latter will optimize costs by introducing innovation
in the cloud. They are expected to generate demand for popular cloud services
such as data analytics, workflow automation software, and artificial
intelligence (AI) by 2022.
Artificial
intelligence
Artificial
intelligence technology opens up broad perspectives in human interaction
solutions -computer
Automobiles
or commercial vehicles. And while the world has long valued machine learning,
neural networks, and deep learning, artificial intelligence is still in the
early stages of development.
Generative
artificial intelligence in future technologies in this direction. It allows you
to automatically create 3D and 2D images. It can also be used in industries
such as health and astronomy.
For example, it can be used to easily create
organic molecules, prosthetic limbs, design astronomical simulations, develop
more energy-intensive batteries for electric vehicles, and perform many other
tasks. It can also be applied to the field of gambling.
Given
the unique capabilities of artificial intelligence, companies, and research
canters will more easily advance their development and research.
Flexible supply chain
COVID19 teaches that the supply system must function properly under all conditions. This means that the supply chain must be flexible and able to adapt quickly to any force majeure situation.
Given this, it is expected that by 2022
companies will form a Rapid Response Team (RRT) whose task is to develop
various supply solutions for different situations (decrease or increase in demand,
production failures, etc.).
To
reduce costs, companies will focus on optimizing procurement strategies,
rationalizing production and distribution areas, and transforming the supply
chain into a flexible ecosystem.
Data Protection and
Deletion
The rapid development of Internet technology makes a large
amount of information "live" on the Internet, which may become the
target of hacker attacks at any time. The personal data of users and entire
databases of large companies may be attacked.
Therefore,
by 2022, the main challenge for technology companies will be to develop and
adopt strategies to protect their data.
It
is worth noting that data owners as well as lawyers, network security professionals,
and the entire IT industry must participate in the development of such
strategies. Only by adopting this method can the results be expected to be
applicable to practice.
Data Processing Platform
In
2022, technology companies will pay more attention to cooperation with big
data. Organizing data will become one of the biggest challenges facing
technology companies and these companies have not paid much attention to it in
the past.
Today it is clear that big data has enormous
potential and companies have realized the relationship between data, business
processes, and systems.
Therefore,
by 2022, the demand for professional platforms that process data and provide
analysis and solutions for it will grow. Machine learning and blockchain
technology will play an important role in this regard. The latter is
particularly popular due to its security, anonymity, low cost, and reliability
of use.
Let us remind you that the Russian financial
sector is expected to undergo a global transformation into the high-tech
sector. In particular, we are talking about the announced digital rumble and a virtual wallet.
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